1st party data. Collaborative filtering. Cross referencing. Buy one, get one (BOGO). Contextual advertising⏎
Api. Api. Campaign management. Content-based advertising. Customer effort score (CES)⏎
Agency trading desk. Crm/customer database management. Abandon rate. Campaign management. Collaborative filtering⏎
Addressable tv. Average revenue per user (ARPU). Analytics. Broadcast email. Analytics⏎
Collaborative filtering. Agency trading desk. Clusters. Call-to-action. Cookies⏎
Cross-channel/multichannel/omnichannel marketing. Current state. Blended staffing option. Ad server. Current state⏎
Content management. Audience-based advertising. Cost per media property. Cross-channel/multichannel/omnichannel marketing. Click through rate (CTR)⏎
Call-to-action. Audience management. Broadcast email. Click through rate (CTR). Broadcast email⏎
Customer experience score. Broadcast email. Brinker's map. Clusters. Behavioral targeting⏎
Ad server. Concise representation. Access. Broadcast email. A/b split⏎