Promotional site. Offline attribution. Premium publisher. Objectivity. Online video advertising⏎
Process map. Ppc. Mobile search. Messaging. Premium publisher⏎
Ipoint/interaction point. Promotional site. Predictive regression models. Pain points. Multichannel⏎
Multiple regression. Probabilistic matching. Personae. Process metrics. Native advertising⏎
Mobile marketing. Online data. Price skimming. Probabilistic matching. Probabilistic matching⏎
Mobile marketing tools. Mobile marketing. Nth. Placement targeting. Messaging⏎
Interpretability/ease of understanding. Onward transfer. Privacy. Path to purchase. Open rate⏎
Ipoint/interaction point. Nth. Placement targeting types. Niche market. Offer⏎
Moments of truth. Programmatic advertising. Niche market. Open rate. Modeling⏎
Mix optimization. Key performance indicators (KPI). Optimal frequency. List brokers. Life time value (ltv)⏎